Social media

What is social media?
Social media refers to technology that lets people publish, discuss and share content online.

How I got involved in social media:
I grew up in the early days of the Internet and became hooked on social media as soon as AOL launched Instant Messenger in 1997. 14 years later, I joined the Communications team of a leading women’s organisation in India. I continue to write and manage social stuff for nonprofits today.

What’s all the fuss about?
Social tools and platforms facilitate large-scale conversation and distributed problem solving; creating endless possibilities for collective social action.  That’s what I love about social media.

Read the latest on social media via Mashable.

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in Edinburgh, Scotland

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